Question 9 – Digital Commerce

B2B- Business model that sells its product to an intermediate buyer who then sells the product to the final consumer. As an example, a wholesaler places an order from a company’s website and after receiving the consignment, sells the product to the final customer who comes to buy the product at wholesaler’s retail outlet.

C2C – Business model that helps consumer to sell their assets like residential property, cars, motorcycles etc. Or rent a room by publishing their information on the website. Another consumer may opt to buy the product of the first customer by viewing the post/ advertisement on the website.

C2B – a consumer approaches website showing multiple business organizations for a particular service. Consumer places an estimate of amount he/she wants to spend for a particular service. For example, comparison of interest rates of personal loan/ car loan provided by various banks via website.

B2C- business model that sells its product directly to a customer. A customer can view products shown on the website of business organization. The customer can choose a product and order the same.

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